On Sunday, I unLIKED the Tampa Bay Lightning on Facebook. Why? Because every time I would log on they’d give me a piece of news and ask me to LIKE it, in big, capital letters, as if I needed to be educated on how to press the LIKE button. When brands do this, regardless of…
Tag Archives | Facebook
Social Media, The NHL Lockout and the New Jersey Devils
The NHL Lockout is finally over and we want to highlight a team who has kept their fans engaged this whole time. When 2013 hit, and half the hockey season had gone by with no games, no one was actually sure if there would be an NHL hockey game played in 2013. NHL teams have…
Getting Recruited in a Social Media World
Social media has radically changed the world of athletic recruiting. It provides coaches with a new medium to research and contact prospective players and enables athletes to build their social resumes to increase their chances of being recruited. Today, your social media presence could make or break your chances of being recruited to play at…
Interaction on Social Media: How to Build Rapport and Value
LIKE ME, RETWEET ME, FOLLOW ME, LINK WITH ME! It gets overwhelming at times. How do you accurately interact on social media? The trick is trying to figure out how to get your message across, increase your exposure, but make sure you do it in a way that builds rapport with those in your social…
‘I Hate Facebook Timeline!’; Not So for Canadian Speed Skater Brittany Schussler
Amateur athlete sponsorship and social media are becoming increasingly intrinsically linked. Many athletes are limited by their National Sport Federations on the placement of personal sponsors branding on their race gear. As a result, they must great creative to unlock value and solicit additional supporters. But how does an athlete, after building up an online…
4 Highly Talked About NBA Teams on Facebook
Whether you like it or not, social media is one of the most accurate ways to gauge what people are interested in. It doesn’t mean people always post the most accurate opinions, but at least you can see what they’re interested in. This is even more true when it comes to sports. Just hop on Facebook…
MLB World Series: Comparing the Teams via Social Media
Finally, we’re here. The World Series. There’s no greater stage in sports, no greater moment than the last out made each season, and no greater battle between the two teams than the one for…social media supremacy! With the last two remaining teams having been decided and the World Series underway, we know how the teams…
Three Social Media Take Aways from the NFL Referee Lockout
Social media feeds everywhere were set ablaze during prime time football games on television during the NFL Referee Lockout. Whether you were on Facebook, Twitter, Tumbler, Google+ etc, you were sure to see more than one of your friends (aka angry football fan) post about the terrible calls during the games. To give you an example, during one…
MLB Playoffs Round Two: Comparing the Teams via Social Media
Here we stand with four teams left, each series destined to be a grueling battle for its league-respective pennant. Coincidentally, the four teams with the most Twitter followers heading into the playoffs are the four that remain. By this logic, we ‘ll be looking at a New York Yankees/San Francisco Giants World Series in due…
MLB Playoffs: Comparing the Matchups via Social Media
With the Wild Card playoff games over and done with, protests denied, and the Division Series games underway, it’s time to look at the remaining matchups a little closer. Be it from loyal fans or playoff bandwagoners many of the remaining teams have strong online presences, but how do the teams stack up in terms of…
4 Highly Talked About NFL Team FaceBook Fan Pages
FaceBook, the social media giant, is the forefront of fan and team connection. You can make a case for Twitter, but there’s something more personal about FaceBook. Nearly everyone has one, and fans around the world can join together to show their pride for who they “like.” A little over a year ago, FaceBook added…
Top 7 Most Engaging NFL Team FaceBook Fan Pages
The 2012-13 NFL football season is upon us, and what better way to bring in the new year than by seeing if your team made its way onto Sports Networker’s list of most engaging NFL team facebook fan pages. The basic criteria we used in examining all 32 teams consisted of (1) most posts in…