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Breaking Down Anthony Rizzo’s Extension

In May, the Cubs announced they signed Anthony Rizzo to a seven-year, $41M extension (2013-2019), plus club options for 2020-2021. The deal also includes several incentives which could bring to the total value of the extension to $73M.Below is a breakdown of the extension by year. 2013: $0.75M 2014: $1.25M 2015: $5M 2016: $7M 2017:…

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Overtime Post – The Ron Santo Edition

It’s been a tough couple weeks in the sports world. Legendary NHL Coach Pat Burns and esteemed sportswriter Jim Kelley both passed away this November due to Cancer. Although it’s easy to get lost within a game either as a player, sports professional, or simply a fan, incidents such as this really remind us that…

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Social Media Adds to Fan Experience

We’ve all read posts about how social media will benefit sports teams, and the benefits of constantly engaging with and having a dialogue with fans, so I don’t want to cover that in this post, I’d like to look into a few of emerging tools and explore ways in which they could improve fan experience and encourage fans down to the stadium.

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Create a Presence: The Influence of LinkedIn Groups

Last May I was kicking back with Lewis Howes at a Chicago Cubs game, not knowing in two weeks time I would be doing the same thing with another colleague, Jude LaRose.  Still digesting the LinkedIn knowledge Lewis dropped on me, Jude and I ended up not paying much attention to the play on the…

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