Turkish Airlines has teamed with FC Barcelona in the launch of a brand new global campaign.
The Wings of FC Barcelona campaign aims to unite FC Barcelona fans from all over the world and invite them to take their seat in a giant digital stadium known as Camp Nou.
Turkish Airlines – which has been selected as Europe’s best airlines two years in a row – has a dedicated Facebook page for the campaign, which has already received close to 2 million likes.
Fans have the chance to win one of eight trips to Barcelona and FC Barcelona merchandise, some of which will be signed by players.
The entire digitial arena application is run through Facebook and is pretty neat.
After liking the page, you are then asked where you would like to sit in the digital arena.
You select your seat based on preference and availability and then move forward from there.
You can invite your friends to sit with you in the digital arena, which increases your chances at one of the prizes.
You are asked who your favourite player is and who you’d like to sign your jersey before finally “securing your seat” in the digital arena.
The campaign is a simple and creative way of getting FC Barcelona fans to sign up and win prizes, simply for liking a page associated with their favourite team.
You can also share the campaign with your friends on Facebook and Twitter.
Turkish Airlines is premium sponsorship partner of FC Barcelona and with continued campaigns such as this, surely their presence will be felt and used by FC Barcelona fans everywhere.
Photo courtesy of: Turkish Airlines
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