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A Proven Networking Tactic For The Sports Industry

As you know, social media can be an excellent platform for launching your sports career. Especially when you learn how to connect with key executives who make hiring decisions. Social media goes hand-in-hand with a powerful – and proven – networking tactic I call Direct Networking. Direct Networking is where you network (directly!) with the person…

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World Cup Has Great Cross Cultural Appeal To Sports Marketers

The World Cup is set to take place next year.  For sports marketers, this may be a golden opportunity to reach multiple cultures at once.  3.2 billion people watched the 2010 World Cup around the world. In the U.S., over 24 million people saw the final between the Netherlands and Spain.  Although Americans have yet to…

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The Top News in #Sportsbiz – 08.12.13 – 08.19.13

The top news in #sportsbiz this week includes a major move for Arizona State University, as they begin to offer a sports business degree program.  Sports networking site inRecruit.com is growing as evidenced by Brown University joining the site.  Other top news includes Fox Sports 1 hitting its projected 90 million homes, Wells Fargo sponsors…

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The Top News In #SportsBiz – 7.29.13 – 8.5.13

Social Media In Sports JP Arencibia is done with Social Media Social media can be a great place for fans to interact with their favorite sports stars and vice versa.  On the other hand, it can prove to be too much for some.  Everyone has seen stars come and go on Twitter and fans can…

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