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Tag Archives | Professional Athlete

Athlete Couple Branding: Rory McIlroy and Caroline Wozniacki

Northern Irishman Rory McIlroy’s victory at The Honda Classic but a few weeks ago solidified his ascent to the top – for the first time in his career he moved to the number one spot in the Official World Golf Ranking. On the other side of the country, Dane Caroline Wozniacki, former world number one…

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Social Media Changes Sports Photography

The world is changing rapidly and from now onwards the speed of that change is only going to further increase. We’re daily bombarded with thousands of images. Every photo can be worth a thousand words. But which images are the ones that stick and make a difference? Which (and whose) story is being told (and…

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The 3 Most Significant Sports Agent-Athlete Relationships

In Australia, sports agents have recently been on the receiving end of some bad press. There have been stories of indiscretions in both AFL (Australian Rules Football), involving Ricky Nixon, and NRL (Rugby League), with Sam Ayoub. The reports have tainted both the respective sports as well as the reputation of sports agents.  I won’t…

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Selling the Combine: A Case Study

Guest Post by Sam Caucci It’s that time of year. From coast to coast trainers have just finished preparing NFL hopefuls for the most important race of their football career: the tests where millions of dollars are on the line. NFL Agents have turned over their newest investments to NFL Draft Prep facilities all over…

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Interview with Human Performance Mentors

According to their website, Human Performance Mentors works with individuals and organizations in the area of personal development and behavioral change. They work with clients to promote ongoing improvement in all aspects of life such as; relationships, health, wealth, social interactions, personal growth and career development. My recent conversation with Founder and CEO, Michael Cooper,…

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Who Are the All Time Basketball All Stars?

The very first NBA All-Star Game ever was staged in 1951. This year the game will be celebrating its diamond anniversary, which is why the uniforms feature an integrated diamond pattern. Sunday’s game will go straight into the rich history of the NBA. As players and fans are making their way to the Staples Center,…

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How to Become A Champion

The parallels of traits between successful business entrepreneurs and championship athletes are always present. And as a two-time national soccer champion on two different collegiate levels, I am a believer that there are certain characteristics that separate an athlete from a championship athlete. How many of these traits listed apply to you, your athletes, your…

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11 Great Sports Tweets From Early 2011

We’re just two weeks into 2011, yet between NBA trade rumors, the BCS National Championship game, and the NFL Playoffs, we’ve already experienced a lot of excitement. Here are some of my early favorite tweets from the world of sports in 2011. Blake Griffin, Professional Athlete, LA Clippers (@blakegriffin) “I know everyone is saying this…

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5 Golden Rules Following a Downsize

Before starting my company, Winning Proof, I had been downsized three times in nine years. As far as I can tell that makes me a downsized diva and qualifies me to write the golden rules. Kidding aside, I am familiar with the situation and I’ve made a few mental rules of what to do during…

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Top Twitter Athlete of 2010

In 2010, we’ve seen professional athletes come a long way in social media, and perhaps there’s no better platform as evidence of this than Twitter. The amount of engagement in the last year going on in the space has been phenomenal but after doing polls on the top sports professionals and top sports resources of 2010,…

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Interview with Evander Holyfield on Personal Branding and the ‘Bite-Fight’

I was able to spend three days with Evander Holyfield earlier this year in Tampa during the Super Bowl. I was amazed at all of the stories he had to tell, and all of the many variables in his personal brand. Later, we sat down so I could get the full details on how he…

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How Exclusivity Can Be Big for Athletes in Social Media (Part 2)

A while back I talked about how using social networks focused on exclusivity like Path and Facebook Groups can give less social media savvy athletes an outlet in case they want to blow off some steam or share things with their intimate family and friends. This week, I want to talk about how exclusivity can…

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