There’s nothing like the majestic nature of The Masters. This legendary tournament seems to transcend time, getting better year in and year out as millions tune in to see who will be the one to win the lustrous green jacket. The action has already seen some fireworks with a 14-year old making the cut and Tiger…
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What Will a Victory at the Masters Mean for Rory McIlroy?
Last year was perhaps the best of Rory McIlroy’s career. Coming off of his first major win at the 2011 US Open, he followed it up in 2012 by with a USPGA title. He was then a key part of one of the most remarkable sporting comebacks in history, when Europe fought back from down…
What Makes the Masters so Special?
It is finally April and soon the attention of the golf world will be on Augusta National, and the Masters. Many golfers would choose the Masters as their favorite tournament, and many golf fans feel the same way. But what is it that makes the Masters so special? What is it that makes it such…
The Social Side of Golf – The Masters of Social Media
For the big names in golf, Twitter is a great way to keep the fans posted on the goings on in the golfing world. With the golfers in the world getting ready for the US Masters, there’s a bit of a buzz on the social networking site for all things golf. Regardless of whether you…
Sports Sponsorship: Vodka and Golf
What do vodka and golf have in common? Until today, nothing to my knowledge. However, that changed when Belvedere Vodka signed a sports sponsorship deal to become the official vodka of the PGA of America and the PGA Championship, the golf season’s final Major. “The PGA of America is delighted that Belvedere Vodka will serve…
PGA’s ‘Golf Boys’ Release Second Music Video on YouTube
YouTube has a way of launching your average Joe’s into a celebrities. Other times, it provides athletes and celebrities a chance to showcase their lighter side. This was the case for Ben Crane, Rickie Fowler, Hunter Mahan and Bubba Watson, a group of professional golfers known as the Golf Boys. Last year, the group recorded a music video,…
Sportsbiz Weekly Buzz – 12.2.7
The Sportsbiz Weekly Buzz is a collection of articles curated by Sports Networker’s Online Marketing Coordinator – Steve Richards Sports Business Baseball, Not Football, Has the Super Salaries “Welker makes $2.5 million a year. That’s a great haul until you consider what a worker bee like Welker would make in a baseball uniform. There always has…
Sportsbiz Weekly Buzz – 12.1.24
The Sportsbiz Weekly Buzz is a collection of articles curated by Sports Networker’s Online Marketing Coordinator – Steve Richards Sports Business IMG Worldwide Squashes Rumors of Being Up For Sale “I immediately contacted Jim Gallagher, Senior Vice President of Corporate Communications at IMG Worldwide. Gallagher quickly put the rumor to bed. ”There aren’t ANY conversations going on…
Sportsbiz Weekly Buzz – 11.12.20
The Sportsbiz Weekly Buzz is a collection of articles curated by Sports Networker’s Online Marketing Coordinator – Steve Richards Sports Business You Say Potato, Idaho Says Cha-Ching “Companies that sponsor these games are hoping you’ll be thinking about them when you turn on the TV or walk into the stadium. From pizza and fried chicken…
PGA Responds to Missed Opportunity
Has it really been one month since I constructively criticized the PGA Championship for not allowing fans to bring their cell phones into its 2010 event at Whistling Straits?
It should not have been that long, because it was quickly after that blog was posted that I received a phone call from Ken Lovell, Vice President of Media Development for the PGA Tour.
With the Ryder Cup on the docket for this weekend and people thinking golf during an already predictable media-heavy football season, I decided that today was the “better late than never” time to share what Lovell told me about how the PGA is in tune with its fans’ desire to shoot photos and react to what’s going while they attend a professional golf tournament.
Don’t Pull a Johnson…Follow the Rules!
Rules, rules, rules, why is it so hard for athletes to follow the rules!
On Sunday, for the second time in as many months, a ‘Johnson’ broke the rules in the world of sports.
First, way back on August 12th, Dustin Johnson grounded his club in a destroyed sand trap on 18th hole of the PGA Championship incurring him a 2-stroke penalty. The move cost him more than just 2 strokes as it knocked him out of a playoff for the major title. The entire world watched when Johnson first heard what he had unknowingly done.
Then it happened again, on September 12th. Seconds remained in the Detroit Lions-Chicago Bears game when Lions receiver Calvin Johnson and everybody else in the world thought he caught the game winning touchdown. The play was reviewed and overturned after it became clear that Johnson lost the ball while attempting to use it to help him get up from the ground.