What the NFL Referee Lockout Means from a Socio-Cultural Perspective Football fan or not, the NFL referee lockout was something worth paying attention to because it reminded us all of just how sacred the game is to football fans. Football is so ingrained in our lives we don’t see that embedded within the game and…
Tag Archives | football
4 NFL Teams To Follow On Pinterest
The National Football League (NFL) is quickly becoming not only king of popularity, but king of social media as well. Whether it be FaceBook, Twitter, Google+ or Pinterest, teams are talking to the web to keep connected. And some much more than others. Pinterest, at its origins, was considered a hotspot for things about as opposite of…
Sports Job Interview with Executive Director of the NFL Players Association – DeMaurice Smith (VIDEO)
Guest Post submitted by Joshua Lagan We know him as the man who ended the 2011 NFL lockout. The man who endured a four month bout with Roger Goodell and the NFL team owners. The man who secured the future of the National Football League for the foreseeable future. His name is DeMaurice Smith, and…
How Jersey Sponsorship Will Penetrate the Big 4 Sports
Potential Jersey Sponsorship in the Big 4 Sports A recent article in the Sports Business Journal declared that jersey rights fees for the Big 4 pro sports leagues could total over $370 million. That’s a lotta cake to leave on the plate! It would logically suggest (given revenue-hungry owners and increasingly desperate advertisers)…
5 Business Lessons from FC Barcelona
FC Barcelona’s success both on and off the field speaks for itself. There are at least 5 important lessons that modern businesses can learn from the Catalan football (soccer) club. On the pitch, the Catalan club recently won the Spanish First Division La Liga for the 21st time, its 3rd consecutive title. On May 28th,…
The Elephants: How Football Corrects for Political Risk in Volatile Markets
This is a guest post by Thomas Stone Political risk effects markets. Whether we like it or not, functioning economies live in symbiosis with functioning governments. In West Africa, however, there is a third factor: football. You’ve got international trade and businesses on the one hand, political players on the other hand…and then on the…
Manchester United Modernizes Corporate Communications
Manchester United last week confirmed that it has appointed Jon Tibbs Associates (JTA), a leading PR agency, to assist with its communications. You might wonder why the highly successful soccer club has made such an appointment. While United is still enjoying success on the pitch, all is not well off. The club, realizing this, is…
How to Get Super Bowl Famous Without Getting Your Ads Aired
Year after year, one of the regularly covered aspects of the Super Bowl is the high price of purchasing a 30-second commercial during the game. Reports state companies are paying about $2.8 million to briefly expose their brand to the estimated 100 million people who will watch this year’s Super Bowl. That is a slight…
How to Work in Social Media for a Super Bowl Bound Team
Voice of the Box‘s latest interview comes in a timely matter, as the Super Bowl is set to go this Sunday in Dallas. Joining Matt is Duke Bobber, Internet Coordinator for the Super Bowl bound Green Bay Packers. Duke travels every game with the team, running the main Packers website, as well as its social…
11 Great Sports Tweets From Early 2011
We’re just two weeks into 2011, yet between NBA trade rumors, the BCS National Championship game, and the NFL Playoffs, we’ve already experienced a lot of excitement. Here are some of my early favorite tweets from the world of sports in 2011. Blake Griffin, Professional Athlete, LA Clippers (@blakegriffin) “I know everyone is saying this…
An Athlete’s Journey To Success
A lot of us endure setbacks in life, but few are lower than what a 15-year-old aspiring athlete experienced when he heard his mother’s parting words as he walked out the door with his worldly possessions in one small duffel bag: “I wish you’d never been born.” Little did he know, those would be freeing…
Sports and Social Media in 2010
2010 was a big year in the world of sports and social media, as leagues, teams, individual athletes, and sports fans alike began to truly understand and harness the power of social platforms. For me, 2010 was the year when social media went mainstream in the world of sports. There were many highlights, too many…