I always take the opportunity to reach out to a customer and show off a brand I represent. I won’t lie, I had a college professor that pounded this into my head for a semester.  Working in ticket sales a few years later, I searched for ways to capitalize on this point.

In today’s ticket selling environment some of the most frequent “reaching” out to customers is often through an e-mail blast or annual phone call of some sort.  These customers receive the same treatment from companies across all industries, not just ticket sales people.  I search for new ways to build rapport and trust with current and hopefully future customers.  I’m trying to differentiate myself along with the brand I represent!