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alternative medicine

Alternative Medicine In Sports: Energy Management and Injury Prevention

Overtraining, not training enough, coming back too soon from a previous injury; there are so many reasons why an elite athlete can get injured in the height of their career. However one of the key reasons, I believe, athletes get injured is because they are somewhat disconnected from the emotional aspect. In particular they aren’t in…

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How Will Online Streaming of The Masters Change Sports Broadcasting?

This year, viewers who wanted to watch the Seahawks beat the Broncos had a new option: stream the game online. Fox offered Super Bowl XLVIII live streaming on FoxSportsGo.com and the Fox Sports Go iPad app, and viewers were able to load up streaming video and keep track of every touchdown. Although online sportsbook TopBet…

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Marshawn Lynch Skittles

Skittles and Beast Mode Partnering Up

Seattle Seahawks star running back Marshawn Lynch is in the headlines for much more than his Media Day interview with Deion Sanders (see below). Skittles announced Tuesday that they have officially agreed to an endorsement deal with Lynch. Accordingly, the prominent candy brand introduced a limited edition “Seattle Mix” to their product line. These bags will…

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4 Famous Ethics Violations in Past Olympic Games

When the world’s best athletes convene every four years to celebrate the majesty and pageantry that is the Olympic Games, organizers hope that the world focuses on the spotlight of sport, not the shadow of scandal. Unfortunately, despite the best intentions of Olympics’ officials and organizers, breaches in sports ethics ranging from players cheating to…

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The 3 Best NBA Prospects On The Kansas Jayhawks

As is the case with most college basketball teams early on this season, the Kansas Jayhawks have certainly had its ups and downs. There is a reason the Jayhawks were ranked so high in the preseason, though, and a reason most of the experts still believe Kansas will be contenders come March. That reason is…

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SHOW ME THE MONEY! Being a Sports Super Agent

As one of our Featured Columnists, Hakeem Onafowokan, has pointed out – becoming a sports agent is only one of the many jobs you can have with a law degree. That said, it is the most thought of thanks to the glitz, the glamour and Jerry Maguire. But how do you become the next Scott…

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IMG|WME

Talent Agencies Combine Forces

IMG Worldwide was purchased today by William Morris Endeavor and Silver Lake Partners for $2.3 billion. The purchase of the talent representation and sports marketing company will shift the balance of power among major players in the business of sports. WME Solidifies Market Strength With IMG purchase WME is the product of a merger between…

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Have Sports Analytics Reached Tipping Point?

In the off-season, the NBA’s Toronto Raptors installed a sophisticated six-camera motion tracking system that creates a steady stream of player data. This week, the very same Raptors traded Rudy Gay, who was openly critical of sports analytics. Coincidence? Most likely. However, it serves as a reminder to sports business and sponsorship professionals that a new era has officially “tipped…

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Bowl Games: Swag Bags And Recliners Highlight Bowl Season

Alas, it’s the season many college fans have been waiting for:  College Football Bowl Season.  And tis’ the season to give, right? In what has become a tradition, official “swag bag” lists for each bowl game have been released. In case you are wondering, those who participate in bowl games around the country are awarded…

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Molson Coors To Sell Share In Colorado Rockies

Molson Coors has been an equity owner of the Colorado Rockies for 22 years.  The beer company has had a vested interest in the team since becoming an expansion squad in 1991. The Molson Coors company owns a 14.5 percent share in the Rockies. SportsBusiness Journal is now reporting that Coors is ready to sell its…

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4 Facts in NBA Contracts You May Not Have Known

The NBA, like other professional sports, has a uniformed player contract for each player in the NBA. These contracts may be altered with approval of the NBPA. Below are some new or interesting provisions within a NBA contracts that caught my attention. 4 Facts in NBA Contracts You May Not Have Known Section 5: Conduct,…

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Orlando City Soccer Club Will Move To MLS

Coming fresh off the news that David Beckham (and perhaps Lebron James) are looking to bring an MLS team to Miami, Orlando City Soccer Club has been awarded the expansion status. This isn’t to say Beckham and company won’t be granted a team in Miami, it just means they will have an in-state rival waiting…

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