Tiger Woods delivering his 13-minute speech was finally what hundreds of millions of people were waiting to hear. “I know I have bitterly disappointed all of you,” said Woods. “I have made you question who I am and how I could have done all the things I did. I am embarrassed I have put you in this position. For all that I have done, I am deeply sorry. I have a lot to atone for.”
Tiger screwed up, and he finally was doing what anyone who screws up badly should do; take ownership for your mistakes, and let people know what you plan to do to fix them.
As responsible salespeople, we can learn from Tiger’s example. On occasion, we’re going to screw up an order, type in a wrong seat number, forget some paperwork, or fail to follow up with a phone call we promised to make. Rather than run and hide, the sooner we can recognize our mess-up, the better off everyone will be.
(This is a guest article by Cabe Flesher)
When someone has decided to call us back before making a buying decision, there’s a good chance (despite all their good intentions) they won’t follow through. It doesn’t make them liars or bad people. It’s just the law of averages. We know people get busy and have other priorities come up in their lives.
I am tired of hearing “football experts” opinion that Tim Tebow does not have the make-up to be an NFL quarterback. “He’s too heavy.” “He starts his throwing motion too close to the ground.” “He takes too long to release the ball.” “He does not find the open receiver.” “His build is more suited for a fullback or tight-end.” Tebow recently stated that all he wants is a chance to prove himself as a quarterback at the next level. He will be given that chance, but even if he does not succeed in that position, he will still make enough money to support his lifestyle for the rest of his life.
Nothing is quite as powerful or as meaningful to a prospect as the benefits of ticket ownership for their children. Talk about the benefits of tickets to them personally, and many will say OK… but talk to them about the benefits related to their children, and suddenly the purchase becomes much more personal and emotional. Parents will often do WAY more for their children than they’ll do for themselves.
You have a prospect who’s genuinely interested. They’re asking all the right questions, and you’re responding perfectly. All seems to be going well, and it looks like you’re about to close the deal.
Sports agents who take any and every athlete who contacts them on their website will not last very long in this industry. Representing athletes is much like playing the stock market; you have to make a rather large initial investment in order to have a chance to make any significant profit.
In roughly four months, Bob Ruxin and I will be releasing a new book: 
