The role and compensation of a sports agent is often misunderstood by the public. A sports agent’s job is to market the athlete or the products associated with that athlete to promote the athletes career. The agent works to negotiate contracts that are in the best interest of the athlete. What we don’t see is the incredible amount of personal sacrifice it takes to acquire and manage each client.
A sports agent is available 24/7/365 for his clients. Hundreds of phone calls with players, their families, physicians, and sponsors. Countless meetings with team owners, managers, and coaches. NFL sports agents in particular spend an enormous amount of time negotiating contracts, including player injury provisions and public relations presence. Networking is a huge part of a sports agent’s daily life – it never stops.

Tiger Woods delivering his 13-minute speech was finally what hundreds of millions of people were waiting to hear. “I know I have bitterly disappointed all of you,” said Woods. “I have made you question who I am and how I could have done all the things I did. I am embarrassed I have put you in this position. For all that I have done, I am deeply sorry. I have a lot to atone for.”
(This is a guest article by Cabe Flesher)
When someone has decided to call us back before making a buying decision, there’s a good chance (despite all their good intentions) they won’t follow through. It doesn’t make them liars or bad people. It’s just the law of averages. We know people get busy and have other priorities come up in their lives.
I am tired of hearing “football experts” opinion that Tim Tebow does not have the make-up to be an NFL quarterback. “He’s too heavy.” “He starts his throwing motion too close to the ground.” “He takes too long to release the ball.” “He does not find the open receiver.” “His build is more suited for a fullback or tight-end.” Tebow recently stated that all he wants is a chance to prove himself as a quarterback at the next level. He will be given that chance, but even if he does not succeed in that position, he will still make enough money to support his lifestyle for the rest of his life.
Nothing is quite as powerful or as meaningful to a prospect as the benefits of ticket ownership for their children. Talk about the benefits of tickets to them personally, and many will say OK… but talk to them about the benefits related to their children, and suddenly the purchase becomes much more personal and emotional. Parents will often do WAY more for their children than they’ll do for themselves.
You have a prospect who’s genuinely interested. They’re asking all the right questions, and you’re responding perfectly. All seems to be going well, and it looks like you’re about to close the deal.
Sports agents who take any and every athlete who contacts them on their website will not last very long in this industry. Representing athletes is much like playing the stock market; you have to make a rather large initial investment in order to have a chance to make any significant profit.
In roughly four months, Bob Ruxin and I will be releasing a new book:











