*Webinar available to SEA Members Only. SEA Members CLICK HERE to login and sign up for the webinar 0 To 20M+ Facebook Fans: A Review Of European Football Clubs Date: March 8, 2012 Time: 12pm EST (9am PST) Oscar Ugaz is the former Digital Business Manager of Real Madrid F.C. and Regional Project Director…
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Sports Social Media: Euro Football Study in China
China currently has the largest population in the world with more than 1.2 billion people and 15.6 million of them are active social media users when it comes to European Football. These are huge numbers and a recent study by Mailman Group on sports social media titled Red Card takes a look at the relationship…
The Elephants: How Football Corrects for Political Risk in Volatile Markets
This is a guest post by Thomas Stone Political risk effects markets. Whether we like it or not, functioning economies live in symbiosis with functioning governments. In West Africa, however, there is a third factor: football. You’ve got international trade and businesses on the one hand, political players on the other hand…and then on the…
Aussie Football Goes To China
(This is a guest post by Andrew Collins) Faster than a speeding bullet, more powerful than a locomotive, able to leap tall men in a single bound, look, up in the sky, it’s AFL footy. In what is bigger than any religion Down Under, the Australian Football League is making a surprise inroad in the…
5 Ways the National Football League Can Use Geolocation Apps
Geolocation apps are the latest craze in social media in the sports industry. Just last month, the National Hockey League launched its own official Foursquare branding page. Just this week, the Wall Street Journal reported that the National Basketball Association is developing its own geolocation application for the iPhone and Android smartphones. “Turnstile,” the NBA’s application, will allow fans to check in at NBA arenas and while watching NBA games on television this season. It is expected to be released later this month.
While the NHL and NBA have embraced geolocation applications like Foursquare and Gowalla, the National Football League and its teams have yet to join the geolocation frenzy. Indeed, the Washington Redskins are the only NFL team with an official Foursquare page and badge.
Here are five tips that NFL teams can use as they embrace the mobile geolocation frenzy currently sweeping the sports industry.
Sports Clubs, Do You Know Your Audience?
(This is a guest post by Daniel McLaren)
When talking to people about their social media plans, most will talk about Facebook and Twitter. Yes, these are the most popular platforms and we are all aware that Facebook has recently topped the 500 million mark.
But is this the right audience for your team?
Taking a step back from the technology and looking at who your target audience is and where they hanging out is the first step that any organization should take. You may be surprised with the results and it will certainly impact on your plans.
Alternative Medicine In Sports: Energy Management and Injury Prevention
Overtraining, not training enough, coming back too soon from a previous injury; there are so many reasons why an elite athlete can get injured in the height of their career. However one of the key reasons, I believe, athletes get injured is because they are somewhat disconnected from the emotional aspect. In particular they aren’t in…
The Global Sports Symposium Comes to London
This summer an impactful, powerful new conference will be gracing our calendars – The Global Sports Symposium. The Global Sports Symposium, which is being presented by the same team behind the US-based Ivy Sports Symposium (Sports Symposium, Inc.), will bring together the leading decision-makers of the industry for a day of networking, discourse and learning….
Ivy Sports Symposium 2013 – My Experience
After a wet and chilly walk through Harvard Yard, I finally found Wasserstein Hall and the Ivy Sports Symposium. Thanks to winning a spot as a member of Sports Networker’s Sports Executives Association, I was able to attend the 8th annual Symposium, which was hosted by Harvard this year. It was this awesome Ivy League…
The Top News In #Sportsbiz – 02.04.13 – 02.11.13
The Top News In #Sportsbiz is a collection of articles curated by Sports Networker’s Lead Writer – Mark Burns Sports Business 2012 Year In #SportsBiz Without question, 2012 was one of the most exciting years in the world of sports. Starting with the first major championship in February, the Giants defeated the Patriots in miraculous fashion (again) to…
Sports Business: A Naive Vision of Data
Guest article by Oscar Ugaz. His view that an important part of the future will be in the hands of mathematicians and statisticians. And the reaction it received from more traditionally placed ‘experts’. Connect with Oscar on Linkedin and follow on Twitter. A few weeks ago, I was invited to participate in a round table…
Billionaires League: American Ownerships in Soccer English Premier League
The English Premier League is one of the biggest in the soccer world. Premier League club’s combined revenue is about $3.6 billion and includes some of the richest soccer clubs in the world. Four of Premier League’s 20 clubs are owned by Americans, and American businessman Stan Kroenke is the majority shareholder of Arsenal FC….