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Aussie Football Goes To China

(This is a guest post by Andrew Collins) Faster than a speeding bullet, more powerful than a locomotive, able to leap tall men in a single bound, look, up in the sky, it’s AFL footy. In what is bigger than any religion Down Under, the Australian Football League is making a surprise inroad in the…

5 Ways the National Football League Can Use Geolocation Apps

Geolocation apps are the latest craze in social media in the sports industry. Just last month, the National Hockey League launched its own official Foursquare branding page. Just this week, the Wall Street Journal reported that the National Basketball Association is developing its own geolocation application for the iPhone and Android smartphones. “Turnstile,” the NBA’s application, will allow fans to check in at NBA arenas and while watching NBA games on television this season. It is expected to be released later this month.

While the NHL and NBA have embraced geolocation applications like Foursquare and Gowalla, the National Football League and its teams have yet to join the geolocation frenzy. Indeed, the Washington Redskins are the only NFL team with an official Foursquare page and badge.

Here are five tips that NFL teams can use as they embrace the mobile geolocation frenzy currently sweeping the sports industry.

Sports Clubs, Do You Know Your Audience?

(This is a guest post by Daniel McLaren)

When talking to people about their social media plans, most will talk about Facebook and Twitter. Yes, these are the most popular platforms and we are all aware that Facebook has recently topped the 500 million mark.

But is this the right audience for your team?

Taking a step back from the technology and looking at who your target audience is and where they hanging out is the first step that any organization should take. You may be surprised with the results and it will certainly impact on your plans.

The Global Sports Symposium Comes to London

This summer an impactful, powerful new conference will be gracing our calendars – The Global Sports Symposium. The Global Sports Symposium, which is being presented by the same team behind the US-based Ivy Sports Symposium (Sports Symposium, Inc.), will bring together the leading decision-makers of the industry for a day of networking, discourse and learning….

Ivy Sports Symposium 2013 – My Experience

After a wet and chilly walk through Harvard Yard, I finally found Wasserstein Hall and the Ivy Sports Symposium. Thanks to winning a spot as a member of Sports Networker’s Sports Executives Association, I was able to attend the 8th annual Symposium, which was hosted by Harvard this year. It was this awesome Ivy League…

The Top News In #Sportsbiz – 02.04.13 – 02.11.13

The Top News In #Sportsbiz is a collection of articles curated by Sports Networker’s Lead Writer – Mark Burns Sports Business 2012 Year In #SportsBiz Without question, 2012 was one of the most exciting years in the world of sports. Starting with the first major championship in February, the Giants defeated the Patriots in miraculous fashion (again) to…

Sports Business: A Naive Vision of Data

Guest article by Oscar Ugaz. His view that an important part of the future will be in the hands of mathematicians and statisticians. And the reaction it received from more traditionally placed ‘experts’. Connect with Oscar on Linkedin and follow on Twitter. A few weeks ago, I was invited to participate in a round table…