Guest Post by Elliot Solop
Over a week ago, ESPN had a great story on the impact of social media, specifically Twitter, on action sports athletes and their respective endorsement contracts. Action sports, in general, is still very much a growing breed of sports. Unlike the major sports, it receives a lot less of streamlined media exposure. There are many reasons why this could be; the difficulty of action sports in general, the fact that it is still very much in the infancy stage (skateboarding dates back to the late 1940s), or maybe it is associated with the lack of big name labels endorsing the top extreme athletes. How many skateboarders or snowboarders can the average person rattle off their tongues in a normal day conversation? Maybe 1 to 2 (Tony Hawk and Shaun White), right? With the integration of social media, expect that all to change and don’t expect just the action sports world to change, but the whole SPORTSVERSE. (I just made a word up there, Sports + Universe= SPORTSVERSE).
Citing ESPN’s article, the latest endorsement contracts between the action sports athlete and the endorser include clauses stipulating monthly tweeting quotas in addition to potential four-figure bonuses for every 5,000 new followers the athlete attains on Twitter. I love the outside the box thinking. This is just the beginning my friends. Here’s who I think will be affected by the Social Media Effect:
1. Why stop at action athletes? If the use of Twitter and other social media outlets has only increased the popularity of action sports and their athletes, shouldn’t it even have a more profound effect on major sports? Chad “Ocho Cinco” Johnson uses his Twitter as his own personal journal and currently has 1,789,315 Twitter followers as of 1:13 PM Eastern Time. I’m sure “Ocho Cinco” could sell anything through Twitter at this point (even Chia Pets). But why stop at athletes? How about entertainers? Musicians? Writers?
2. Leagues. There is no question the internet has brought the world closer together. With the use of social media, professional sports leagues could expand upon their global presence. I have seen certain leagues take the initiative through social media already, but so much more can be done. Wouldn’t it be a great idea in the new NFL CBA that the owners stipulate that the players have a monthly tweeting quota advertising their respective team’s schedule of events and games? Not only would this be a great marketing initiative for the leagues, but would bring the fans closer to the players and the GAME.
3. Agents. As I mentioned previously, I really love the outside the box thinking with the social media clauses in the latest endorsement contracts. Social media, in general, provides a great and cheap resource for an agent or publicist to market their client base. To make money on top of it is a win-win for players and their hard working agents.
4. YOU. There is nothing bigger than your own personal brand. It is what you wear on the inside and outside everyday of your life. Do it right, say the right things, and most of all be yourself. Who knows, you could be the next big Twitter superstar.
What makes social media and its various platforms (Facebook, Twitter, Linkedin, etc) so great is that there is no hiding who you are or how you feel. For fans, we see the human side of players. We love the daily interactions, we love the sudden tirades about a loss, and we love that on Twitter, we are all the same.
Elliot Solop is the Founder and Chief Editor of The Sports Tomato. He founded the site in the summer of 2010 hoping to provide a different outlook on the legal and business side of sports.
Attractive portion of content. I simply stumbled upon
your site and in accession capital to assert that I get
actually enjoyed account your blog posts. Any way I will be subscribing on your
augment and even I success you get entry to persistently rapidly.
It is the best time to make a few plans for the future and
it’s time to be happy. I’ve learn this submit and if I may just
I desire to suggest you some attention-grabbing issues or advice.
Maybe you could write subsequent articles referring to
this article. I desire to learn even more things approximately it!
Great post. I used to be checking continuously this blog and I’m impressed! Very useful info specially the remaining phase 🙂 I take care of such info a lot. I was seeking this particular info for a very long time. Thank you and best of luck.
Nice blog here! Also your website loads up fast!
What host are you using? Can I get your affiliate link to your host?
I wish my website loaded up as fast as yours lol
When some one searches for his required thing, therefore he/she desires to be available that in detail, so
that thing is maintained over here.
I drop a comment each time I appreciate a article on a website or if I have something to valuable to contribute to the conversation.
It is a result of the passion displayed in the article I read.
And after this article Social Media and Sports Contracts
– Sports Networker. I was actually excited enough to drop a thought 😉 I do have 2 questions
for you if it’s okay. Is it simply me or does it seem like a few of the responses come across like they are left by brain dead visitors? 😛 And, if you are writing on other sites, I’d like to
keep up with everything new you have to post. Would you list all of all your communal sites like your linkedin profile,
Facebook page or twitter feed?
We are a gaggle of volunteers and opening a new scheme in our community.
Your site provided us with valuable information to
work on. You’ve done a formidable job and our whole neighborhood will be thankful to you.
I’ll right away grab your rss as I can not find your e-mail subscription link or e-newsletter service. Do you’ve any?
Kindly let me realize in order that I could subscribe.
When someone writes an piece of writing he/she retains the plan
of a user in his/her brain that how a user can know
it. Therefore that’s why this paragraph is perfect. Thanks!
Howdy! I could have sworn I’ve been to this site before but after browsing through some of the post I realized it’s new to
me. Nonetheless, I’m definitely glad I found it and I’ll be book-marking and checking back frequently!
First off I would like to say fantastic blog! I had a quick question that I’d like to ask if you do not mind. I was curious to find out how you center yourself and clear your thoughts before writing. I have had a difficult time clearing my thoughts in getting my thoughts out there. I truly do enjoy writing however it just seems like the first 10 to 15 minutes are generally wasted simply just trying to figure out how to begin. Any ideas or tips? Appreciate it!
always i used to read smaller articles or reviews which as well clear their motive, and that is also happening with this
post which I am reading here.
I leave a response each time I especially enjoy a article on a website or if I have something to contribute to the discussion.
Usually it’s triggered by the fire communicated in the post I looked at. And after this article Social Media and Sports Contracts – Sports Networker. I was actually moved enough to post a leave a responsea response 😉 I actually do have a few questions for you if you tend not to mind. Is it simply me or does it look like like a few of the comments appear as if they are coming from brain dead visitors? 😛 And, if you are writing on other sites, I would like to keep up with you. Would you make a list the complete urls of all your social sites like your Facebook page, twitter feed, or linkedin profile?
I’m excited to discover this web site. I need to to thank you for ones time for this particularly wonderful read!! I definitely appreciated every part of it and i also have you bookmarked to see new things in your web site.
Wow, this post is pleasant, my younger sister is analyzing these
things, so I am going to tell her.
What’s up, I log on to your blog on a regular basis. Your writing style is awesome, keep doing what you’re doing!
I almost never leave a response, but i did some searching and wound up here Social Media and Sports Contracts | Sports NetworkerSports Networker.
And I actually do have a few questions for you if it’s allright.
Is it simply me or does it look like some of the
responses appear as if they are left by brain dead visitors?
😛 And, if you are writing on additional sites, I’d like to keep up with
anything new you have to post. Would you list of every one of your social pages like your Facebook page, twitter feed,
or linkedin profile?
Coming from my investigation, shopping for technology online may be easily expensive, yet there are some tips that you can use to help you get the best
offers. There are constantly ways to discover discount deals that could make one to
come across the best electronic products products at the
smallest prices. Interesting blog post.
Tucked in are lists of family friendly books subjects, recipes, and
games to extend learning. Sarah Palin debate that takes the effect of such shows on modern society on a much deeper
context. Trust is also a compulsory requirement for all fulfilling and happy
Hey there, I tthink yourr blog might be having browser compatibility
issues. When I look at your blog in Safari, it looks fine but when
opening in Internet Explorer, it has some overlapping.
I just wanted too give you a quick heads up!
Other then that, wonderful blog!
I really like your blog.. very nice colors & theme.
Did you create this website yourself or did you hire someone to do it for you?
Plz reply as I’m looking to construct my own blog and would like to find out where u got this from.
Rather element of written content. I just now came across the site along with accession funds to claim that I receive in fact adored consideration your current weblog posts. In any manner I am subscribing to the provides nourishment to or perhaps My spouse and i happiness you actually obtain continually rapidly.
Amazing! This blog looks just like my old one! It’s on a completely different subject but it has pretty much the same page layout
and design. Great choice of colors!
Howdy amazing net-site! Dude. Fantastic. Exceptional. Permit me bookmark your net blog as properly as seize the nourishes moreover? I will be thrilled to look for out lots of beneficial details the pursuing inside of placed, we want workout a lot far more strategies on this reverence, numerous many thanks for expressing.
Hi, i think that i saw you visited my site so i came to “return the favor”.I
am attempting to find things to improve my website!I suppose its ok to use a
few of your ideas!!
It wraps around the side of the vacuum cleaner and never has gotten tangled or knotted which is important to
me. As a reminder, there is a marker that lets you know when the vacuum cleaner is full and needs to be emptied.
This is a really useful feature if you notice that your tiled kitchen floor has crumbs all over it, but you are vacuuming rather than
It certainly is practically not possible to come across well-qualified parties on this subject, regrettably you seem like you be aware of those things you’re talking about! Many Thanks
I notice there are plenty of junk posts on this web page. You’re going to clean it up. It’s Possible That I can assist to carry out?
I like what you guys tend to be up too. This type of clever work and reporting!
Keep up the excellent works guys I’ve added you guys to our
I go to see day-to-day some blogs and information sites to read posts,
but this webpage ofvfers feature based writing.
I’ve been surfing online greater than 3 hours as of late, yet I never
discovered any interesting article likke yours. It’s beautiful value sufficient for me.
In myy view, iif all website ownbers and bloggers made
good content material as you pprobably did, the net will
be much more useful than ever before.
Wanting to rest with their parents (especially their mother) for fear
of becoming taken in their rest. In short, it’s a connection in between two people.
Sure men are abused as well, think it or not.
Just follow the instructions, every person can fix these problems.
It is said that it is useful in the opening of drainage in some cases.
Sometimes whenever a Berkeley plumbing predicament happens, people make
an effort to fix the plumbing Berkeley problems with no help.
Consult your specialist for additional storage on the precise
kind and quantity of food that you just ought to eat. One of the several conditions
that men and women face is that of stress. While part of that is
true, at the root of each hair shaft is actually a seat of biochemical activity which explains
how hair keeps growing about half an inch each month.
Hey would you mind stating which blog platform you’re working with?
I’m looking to start my own blog soon but I’m
having a hard time choosing between BlogEngine/Wordpress/B2evolution and Drupal.
The reason I ask is because your layout seems different
then most blogs and I’m looking for something unique. P.S My apologies for getting off-topic but I
had to ask!
I go to see each day some sites and information sites to read posts,
however this web site presents feature based articles.
Hello There. I found your blog using msn. This is
a really well written article. I will be sure to bookmark it and return to read
more of your useful info. Thanks for the post. I’ll certainly return.
It really is appropriate a chance to generate a number of strategies money this is time for you to be very glad. We have check this out upload in case I really could I would like to highly recommend anyone a few amazing elements or tips. Perhaps you can produce subsequent articles or blog posts speaking about the next few paragraphs. I actually would like to study a lot more troubles regarding it!
Office Cleaning in Edinburgh. The complete range of office and domestic cleaning services
However, if you are remodeling your kitchen, you should preserve the originality of your kitchen and only apply essential components from the new
layout that you have picked, this kind of as only including stools but trying to
keep other things, or maybe only rearranging the placement of the components of the existing island.
Cabinetry alone accounts for close to 50% of the total
cost of the project – eating up half of your budget before you even blink.
An update sink fixture with great looking knobs can instantly update a plain and outdated kitchen counter and sink area.
This is all good, but in the end only you can make decisions about your
kitchen renovation. Do not forget the cushions for your barstools or towels, kitchen chairs, potholders
and oven mitts. Basic Project Control and Communication Plan: The
project control component explains the tools that will
be used to assist the project manager in tracking the project’s progress.
Think of the deck of tarot cards as an unbound book.
Some advisors have a long phrase view of things. ARIES – This 7 days is all about making connections-particularly
in the realm of function or career.
They want you to come to the salon on a regular basis so they tell you that you need to
get a haircut every four to six weeks, but it’s just a way for them to make more money.
main light based permanent hair removal technique for men. Any
cosmetic plastic procedure could be a worthwhile and extraordinary
experience for both the patient and surgeon, if this is done in the light of surgical standards in term of
Overlap the start of your bandage conveniently, making sure that it stays in location after
you remove it from your hand. On this site you will find other wedding dress
designers with links to their sites. If you have eyeglasses
that could do these items, it’s surely no
surprise they’re liked by VIPs.
“I’m just relying on my elementary paper plane experience,” said Bush, “I was a pro back then. One, because it made up most of the episode’s running time. To make a success out of your new and improved paper airplane design, use a thin, tightly twisted and powerful rubber band.
Because we got so used with it, sun no longer is seen as a threat.
From local markets in Spain, to the streets of Italy, to the Eiffel Tower
in Paris, Europe has something to do every day and for everyone.
To sustain up the color, employ your ointment each and every three-5 days.
Over time even a small crack in the caulk can allow enough moisture to penetrate to allow mold, mildew or rot to take hold.
There are some quick and easy tips that will help avoid a visit from a professional plumber.
This is the most deciding factor before you proceed forward.
Face lift involves procedures to smooth out wrinkles and lines by surgically tightening the skin of the face.
Just like other facilities, medical facilities at Salt Lake City are quite advance
and it has been serving different needs of the patients for the past many years.
If nothing else, it is more “beach and tan” culture than the West LA So many people seeking cosmetic surgery and there are many thousands of them
who can afford it.