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	<title>Comments on: VaynerMedia: How To Brand Pro Athletes Online</title>
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		<title>By: Donzan</title>
		<link>http://www.sportsnetworker.com/2009/09/09/vaynermedia-how-to-brand-pro-athletes-online/comment-page-1/#comment-2922</link>
		<dc:creator>Donzan</dc:creator>
		<pubDate>Fri, 11 Sep 2009 14:08:28 +0000</pubDate>
		<guid isPermaLink="false">http://sportsnetworker.com/?p=1082#comment-2922</guid>
		<description>Kerry Rhodes isn&#039;t an all-pro.  He should have been a few years ago, but didn&#039;t make the Pro Bowl.

As far as athletes&#039; use of social media, I think it&#039;s unnecessary, but to each their own.  If they choose to use new media like Twitter and Facebook, they should be cognizant of the way they represent themselves (as should people in general).  Far too often, these athletes, who are public figures, accomplish nothing but making themselves look unintelligent and immature with their posts and pictures on these sites.</description>
		<content:encoded><![CDATA[<p>Kerry Rhodes isn&#8217;t an all-pro.  He should have been a few years ago, but didn&#8217;t make the Pro Bowl.</p>
<p>As far as athletes&#8217; use of social media, I think it&#8217;s unnecessary, but to each their own.  If they choose to use new media like Twitter and Facebook, they should be cognizant of the way they represent themselves (as should people in general).  Far too often, these athletes, who are public figures, accomplish nothing but making themselves look unintelligent and immature with their posts and pictures on these sites.</p>
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		<title>By: Brad Williamson - The Virtual Biographer™</title>
		<link>http://www.sportsnetworker.com/2009/09/09/vaynermedia-how-to-brand-pro-athletes-online/comment-page-1/#comment-2920</link>
		<dc:creator>Brad Williamson - The Virtual Biographer™</dc:creator>
		<pubDate>Thu, 10 Sep 2009 19:36:21 +0000</pubDate>
		<guid isPermaLink="false">http://sportsnetworker.com/?p=1082#comment-2920</guid>
		<description>Besides his usage of Twitter, I&#039;m curious as to how AJ is helping Kerry keep his online content fresh, engaging and entertaining on a daily basis, so that fans can REALLY formulate the parasocial relationship they so badly want to have with their favorite player.  Could AJ shed some additional light on what&#039;s being done to keep his virtual life every bit as healthy and vibrant as his physical life is?

Thanks!</description>
		<content:encoded><![CDATA[<p>Besides his usage of Twitter, I&#8217;m curious as to how AJ is helping Kerry keep his online content fresh, engaging and entertaining on a daily basis, so that fans can REALLY formulate the parasocial relationship they so badly want to have with their favorite player.  Could AJ shed some additional light on what&#8217;s being done to keep his virtual life every bit as healthy and vibrant as his physical life is?</p>
<p>Thanks!</p>
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