Thanks so much for your contribution to this post. You have definitely added value to the original context I started with, and also confirmed something I feel is very important.

The best part about creating content online is that the refinement and re-evaluation part is usually easy and inexpensive. Chances are you haven't shoved tons of money in the pipeline. That's why I love creating content online. You can constantly reassess where you're at and maintain a certain level of flexibility.

For example if I write a post on Sportsnetworker and receive ZERO comments, I know to re-evaluate my approach for that particular post, and try to go marry things that have worked in the past with the themes and content I want to get across in the future. It's a relatively simple process (but important one) that many people neglect.

Often people will pick their path and go with it thinking they've done the hard part. After that, they need to be constantly taking a critical look at what they are doing and be truly honest with themselves if they need to change their approach.

Glad you enjoyed Gary Vee's keynote from SXSW. He is a serious mutant and a great guy at that. I just published my new book so I am here promoting it… and what better way to promote it and sports networker in front of 1,000 people at his keynote, plus the thousands that will listen and watch the video replay.

Lewis

I figured it was the least I can do since I haven't had a chance to write that guest post for you. Joking aside, I really liked your approach to the topic of Blogs vs. Twitter and thought it was worthy commentary for this piece.

And it's a small world isn't it? Of course you could argue that everyone's buzzing about Gary, and I can attest to the fact that Lewis Howes is EVERYWHERE lately. A testament to both of them and the value they've been providing.

And I was like, “Woah. Didn't Ryan just write on that blog?” So here I am.

Thanks for the shoutout Ryan!

Thanks for the heads up on that! For whatever reason the link to the post is in front of the actual links we're trying to send people to. Lewis is in Austin for SBSW, but I'll try to fix it as soon as possible.

And the campaign that you and Gary came up with is a solid one. I've enjoyed working from that framework, and expanding on it to show sports fans how applicable it can be to their social media approaches.

All the best.

R